Film Term of the Week

Film Term of the Week: Four-quadrant Movie

Film Crew

Four-quadrant movie

1. In the movie industry, a “four-quadrant movie” is one which appeals to all four major demographic “quadrants” of the moviegoing audience: both male and female, over and under 25 years old.

Four-quadrant movies are not necessarily family movies; they may, for example, be too frightening for children, yet still be able to pull in all four quadrants of adult moviegoers.

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Rollo Tomasi

A Political Science and MBA grad who started FilmBook during an eCommerce B-School course in 2008. Cinema and TV addict. Former writer at Empire Movies, Blogcritics, and Alternative Film Guide. In addition to writing for FilmBook, he also edits the copy published on the website, manages its writing staff, manages the back-end operations, site finances, its social network accounts, and works with publicists, actors, and companies on press coverage and promotions. He has also created and Trending

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